So you’ve decided that network marketing is the industry that you want to be in, whether it’s financial or time freedom that you’re looking for.  You’ve realized that working for someone else is not the solution.  Congratulations!  But it’s not the only thing you need to know to get started.  There are network marketing problems that every business owner should understand before jumping in headfirst.  

This is Part 1 of network marketing problems.

The first of network marketing problems that network marketers need to be aware of is the idea that you need people!  

What does that mean?  It means this is a people business.  Every network marketing company focuses one facet of their business on recruiting, and there’s no way around it.  If you are not a people person, get out now and get a job for the rest of your life.

Don’t live the lie that you can build a successful network marketing business without recruiting a soul.  

But if that notion doesn’t deter you, then understand that people are needed for a reason.  Network marketing is no different than any other business in that people are needed.  The resolution to network marketing problems is to find the right people and bring in the right business partners.  

It’s an expansion of distribution.  Needing people in your business is not much of network marketing problems because any business cannot be built on the sweat of one individual.  Help is needed at one point or another, otherwise it’s just an over-glorified job.  And I don’t believe that’s why you are where you are.  

Think about all the franchises that you know.  Do you think they would be so famous if they never recruited franchisees to open stores all over the world?  They didn’t do it all themselves.  Neither should you.  

The second of network marketing problems is the notion that there is a stigma about network marketing.  Because of companies and individuals in the past, our industry has been given a black eye and a dark reputation as nothing more than a scam of time and money.

That is so far from the truth.  There are people that make it in this business just like any other business any opponent of network marketing can name.  It’s no different than a Fortune 500 company.  People label us as pyramids and multi-level, but if you dissect companies, the structure is the same as any other traditional business.

What makes network marketing unique is that the average person is given a fair chance to become the top tier without having to own the company, or invent the idea.  

However, this reality is not privy to the public, because they are shrouded by the traditional stigma.  Therefore, you have to have chops to be successful in this industry and understand that people will reject you.  If you are the type of person that needs to be liked by everyone, you’re in for a shock and this business probably isn’t right for you.

But if you can develop some kind of thick skin, you will go far in this industry because you will know and ignore the network marketing problems.

Does the idea of hurdles that you need to overcome network marketing problems the start deter you?  Do you have thick skin?  Share your experiences!